Empowering Movement: How Vivant Active Energized E-Commerce with AI

Vivant Active, a brand that champions stylish and functional activewear for women, wanted its online shopping experience to reflect the same energy and empowerment its products bring to its customers. Understanding the evolving demands of modern fitness enthusiasts, they partnered with Jewel ML to deliver a uniquely personalized e-commerce solution.

Jewel ML’s AI technology turned data into action, creating curated collections tailored to individual fitness goals and style preferences. Whether a customer was preparing for yoga or outdoor running, the platform highlighted versatile outfits and suggested gear to complete the look. This intelligent, needs-driven approach led to a significant increase in repeat purchases. With Jewel ML, Vivant Active seamlessly combined functionality and fashion in the digital space, ensuring every visitor felt like their fitness journey mattered.